Be the Obvious, First Call
Service Business in Your City
Custom website design and digital marketing for Michigan local service businesses. Rank higher in 90 days guaranteed.
20+ happy clients served.
You already know something's broken.
Here's what we hear every week.
“My current website costs $100-$500/mo”
“My current site is outdated and ugly”
“I want to rank higher on Google but I have no idea how ”
Sound familiar?
We've helped customers just like you by building beautiful websites that dont cost an arm and a leg to maintain.
The 30-Day Obvious Choice Website Design System
Our comprehensive system overhauls your entire web presence to get you more leads. We combine beautiful web design, marketing messaging that converts, and SEO optimization that ranks you higher so your phone rings more often.
Step One
In-depth consultation & custom game plan
We start with a deep-dive into your business: your strengths, your market, and what makes you different. From there we craft a custom plan and messaging tailored specifically for your company.
Step Two
Build a beautiful, SEO-optimized website
With your custom strategy and messaging locked in, we build a stunning website designed to rank on Google and convert visitors into customers.
Step Three
Your phone rings with qualified leads
As your site climbs the search results, you start getting calls from customers who are actively looking for your services. Higher rankings mean more visibility and more of the right people reaching out, ready to hire.
What our clients say.
“Working with Aaron was an excellent experience from start to finish. He built my website exactly how I envisioned it - clean, fast, and modern. What stood out most was his ability to translate rough ideas into a polished product. I didn’t always know the technical terms or best approach, but he asked the right questions and consistently made smart recommendations that improved both the design and functionality. He delivered on time and communicated clearly. I would absolutely recommend him to anyone looking for a reliable developer who cares about both quality and user experience.”
Brady O'Dowd
a month ago
“I had an amazing experience working with Aaron at Kopplin Solutions. From start to finish, they were professional, responsive, and truly understood my vision. They built my website exactly how I wanted it—and honestly, even better than I expected. The design is clean, modern, and easy to navigate, and they made the entire process smooth and stress-free. Any questions or changes I had were handled quickly, and their attention to detail really shows in the final product. If you’re looking for a team that delivers high-quality work and genuinely cares about your business, I highly recommend Copeland Solutions. I couldn’t be happier with the result!”
Nick Russler
a month ago
“Aaron dedicated many hours to ensure the site not only met my vision but elevated it beyond what I imagined. His keen attention to detail, exceptional customer support, and strategic web-presence guidance made the entire process seamless. I couldn't recommend Kopplin Co. more highly for all your web development needs and beyond. Whether you're looking to establish your online presence or take it to the next level, Aaron delivers results.”
Noah Holland
2 months ago
Free rank map
See where you actually rank on Google
Get a custom rank map for your business showing exactly how you perform in Google results across your entire service area.
Custom website design and development.
A Website You'll Actually Be Proud Of
Clean, modern, and designed to make your business look as good online as the work you do in person. The kind of site you want to show off to everyone you know.
Obvious Choice 1:1 Consultation
We build a complete marketing messaging strategy that positions your business as the obvious first call in your market.
Learn moreGoogle Ranking Optimization
Every page is built with on-page SEO baked in so homeowners actually find you when they search for your services.
Learn moreAnalytics & Reporting Setup
Google Analytics, conversion tracking, and a reporting dashboard so you always know how your site is performing.
Learn moreGoogle Business Profile Management
We set up and optimize your Google Business Profile so you show up in local search and Maps results.
Learn moreMonthly RankMap Reports
A visual report each month showing exactly where you rank in Google across your entire service area.
Learn moreIntegrations With Your Current Systems
Your new site connects directly to your CRM and includes a content management system you can update yourself.
Learn moreWe only take 4 clients per month to keep quality high. Book now before you have to wait.
The Higher Rankings Guarantee
If your website doesn't rank higher within 90 days, we'll give you $1,000 back and keep optimizing your site at no additional cost until it does.
What's the catch?
All we need from you is three sessions.
Learn About Your Business
We sit down and dig into your business, your customers, your strengths, and what sets you apart from the competition.
60 minWebsite Content Game Plan
We craft a custom marketing strategy and messaging plan tailored to your market, so your site speaks directly to your ideal customers.
60 minDesign Review
We walk through your new site together, make any final tweaks, and get everything polished before launch.
60 minThe entire process takes just 30 days from kickoff to launch.
Questions? Answers.
I already paid for a website before and got burned. How is this different?
Most web designers start with design. We start with strategy. Before a single pixel is designed, we consult with you to fix your broken offer, and create your Obvious Choice offer and marketing copy. You see the full messaging and offer framework first, so you know exactly how the website will work to generate leads and sales. The website is the vehicle for the strategy, not the other way around.
30 days seems fast. Will the quality suffer?
No. It’s fast because our process is tight, not because we cut corners. The strategy sessions happen in weeks 1 and 2, which gives us everything we need to write and design simultaneously. Most agencies take 3 to 6 months because they’re doing rounds of revisions caused by lack of strategy upfront. We eliminate that problem entirely.
What if I don’t like the design?
Because the strategy (messaging + offer) is built and approved before design starts, the website design is driven by a proven conversion framework, not subjective taste. Session 3 is a full design review where you give feedback before we finalize anything. That said, our clients are consistently blown away because the design serves the strategy, which makes it both beautiful and effective.
What if I’m not tracking conversions currently?
That’s completely normal. Most service businesses we work with aren’t. As part of your build, we set up proper conversion tracking from day one so you have a clear baseline. That way, when improvements start compounding, you’ll see exactly what’s working and where revenue is coming from.
I already have a website, can you fix it?
It depends. Some websites just need better messaging, a stronger offer, and conversion optimization, in which case we can work with what you have. Others are built on outdated platforms, have structural issues, or are so far off that a full rebuild is the smarter investment. We’ll tell you honestly which camp you fall into. Book a free consultation and we’ll review your current site and give you a clear recommendation. Book a free consultation →
What is a rank map?
A rank map is a visual report that shows exactly where your business ranks on Google across your entire service area. Instead of guessing how your local SEO is performing, you get a clear, color-coded map that highlights where you're showing up strong in Google search results and where competitors are outranking you. We use this to build a strategy that improves your Google ranking, increases your visibility in local search, and helps you show up in Google Maps so more customers in your area find and contact you first. Get your free rank map →
Will my website be optimized for SEO?
Absolutely. Every site we build follows SEO best practices from the ground up: fast load times, clean code, mobile-first design, proper heading structure, meta tags, schema markup, and optimized images. We also make sure your messaging targets the keywords your ideal customers are actually searching for. The result is a site that not only converts visitors but gets found by the right people in the first place.
Will the contact form work with my specific CRM?
Yes. We integrate your contact forms with whatever CRM or lead management tool you’re already using, whether that’s HubSpot, Salesforce, GoHighLevel, Jobber, ServiceTitan, or something else entirely. If you don’t have a CRM yet, we’ll help you pick one that fits your business and set it up so leads flow in automatically from day one. No manual data entry, no missed leads.
Ready to become
the obvious choice?
Book a free consultation and we'll show you exactly how we'd grow your business.
Only 4 spots per month · 30-day delivery · Rank higher guaranteed or $1,000 back