Conversion Funnel Audit in Michigan
Visitors are leaving your website without converting, and you might not know why or where. A conversion funnel audit examines every step of your customer journey, from first visit to form submission, to identify exactly where you are losing potential leads and what to fix first.
Why Michigan businesses choose Kopplin Co.
Here is what you get when you work with us for conversion funnel audit.
See where visitors drop off
We map your entire conversion funnel and use analytics data to identify the exact pages and steps where potential customers are leaving without taking action.
Heatmap and session analysis
We use heatmaps and session recordings to see how visitors actually interact with your pages, revealing confusion points, ignored content, and missed calls to action.
Prioritized by business impact
Not all funnel leaks are equal. We prioritize recommendations by potential revenue impact so you fix the issues that will generate the most leads first.
Page-by-page conversion analysis
We analyze the conversion rate of every key page in your funnel, from homepage to service pages to contact pages, identifying which pages need the most attention.
Mobile vs. desktop comparison
Conversion rates often differ dramatically between devices. We analyze performance on both to ensure you are not losing an entire segment of visitors.
Clear, actionable recommendations
You receive a prioritized report with specific fixes, not vague suggestions. Every recommendation includes what to change, why it matters, and the expected impact.
What is included in your conversion funnel audit
Everything you need to get results, handled for you.
Funnel Mapping
Documenting every step visitors take from landing on your site to completing a conversion action.
Drop-Off Analysis
Using analytics to identify the exact pages and steps where visitors leave without converting.
Heatmap Analysis
Visual data showing where visitors click, scroll, and focus their attention on your key pages.
Session Recording Review
Watching real visitor sessions to identify usability issues, confusion points, and conversion barriers.
Device Performance Analysis
Comparing conversion rates across desktop, tablet, and mobile to identify device-specific issues.
Prioritized Recommendations Report
A ranked list of fixes with expected impact, implementation difficulty, and clear next steps.
Conversion Funnel Audit across all of Michigan
Based in Jackson, Michigan, we work with local service businesses across the state. We also offer all cro services.
Ready to get started with conversion funnel audit?
Book a free consultation and we will identify the biggest leaks in your conversion funnel and show you how fixing them will increase your lead flow.
Only 4 spots per month · 30-day delivery · More leads guaranteed or $1,000 back