Remarketing and Retargeting Ads in Michigan
Most visitors do not convert on their first visit. Remarketing ads keep your business in front of people who have already visited your website, reminding them to come back when they are ready to take action. We build remarketing campaigns that recapture lost visitors and turn them into leads.

Why Michigan businesses choose Kopplin Co.
Here is what you get when you work with us for remarketing and retargeting ads.
Stay in front of interested visitors
Someone who visited your website already knows who you are. Remarketing keeps your business top of mind as they continue browsing, so when they are ready to act, they come back to you.
Higher conversion rates
Remarketing audiences convert at significantly higher rates than cold traffic because they already know your business. You are advertising to people who have already shown interest.
Lower cost per acquisition
Because remarketing targets warm audiences, your cost per click and cost per lead are typically much lower than standard search or display campaigns.
Display and search remarketing
We run both display ads that follow visitors across websites and search ads that target them when they search again, covering every opportunity to recapture their attention.
Custom audience segmentation
We segment your website visitors based on which pages they viewed, how long they stayed, and how recently they visited, then serve tailored ads to each group.
Frequency management
We control how often your ads appear to avoid annoying potential customers. The right frequency keeps you visible without becoming intrusive.
What is included in your remarketing and retargeting ads
Everything you need to get results, handled for you.
Remarketing Strategy
Defining audience segments, messaging, and campaign structure based on your website traffic patterns.
Display Remarketing Ads
Banner ads shown to past visitors as they browse other websites across the Google Display Network.
Search Remarketing (RLSA)
Modified search ads that target people who have previously visited your website when they search again.
Audience Segmentation
Creating custom audiences based on pages visited, time on site, and recency for targeted messaging.
Ad Creative Design
Eye-catching display ad designs in multiple sizes that reinforce your brand and drive return visits.
Performance Optimization
Ongoing monitoring and optimization of frequency caps, audience lists, and bid strategies for maximum ROI.
Remarketing and Retargeting Ads across all of Michigan
Based in Jackson, Michigan, we work with local service businesses across the state. We also offer all google ads services.
Ready to get started with remarketing and retargeting ads?
Book a free consultation and we will show you how remarketing can recapture the visitors you are losing and turn them into paying customers.
Only 4 spots per month · 30-day delivery · More leads guaranteed or $1,000 back